Other identity components, flags and more to come on this rebrand. Trying to stand out at a gun show isn't the easiest thing to do, but I doubt there are any other business cards being handed out that have the story these do. Giving this brand a fresh look, making some memorable cards and an excuse to shoot a .45 on a Saturday morning all made this project a good time.
MORE GUN INDUSTRY ADVERTISING CONCEPTS
Some concepts were used, some weren't and some may be in the future. Direct mail, handouts, banner ads, truck wraps and even a custom qr code was fun to concept and an excuse to shoot guns (all in the name of research).